Discount campaigns have become an integral part of today's retail trade. In food retailing in particular, there are more special offers than there have been for a long time. Competition is fierce and supermarket chains regularly outdo each other with new discounts to attract customers.
Price labelers are a tried and tested aid here: they enable quick, flexible and eye-catching labeling of reduced goods. This makes them practical helpers when it comes to special promotions such as discounts.
But what else can these classic price labels do? Today we take a look at how companies use hand labelers in everyday life, in which sectors they are used and what advantages Meto's hand labelers offer.
Price labelers can be used to quickly and easily label and mark goods with a wide variety of information. Used correctly, they can be used to promote sales. Customers are made aware of discounts and other sales-decisive information in an eye-catching way - which ultimately results in higher customer satisfaction and increased sales. Thanks to manual price labelers, employees can implement this easily, efficiently and productively without having to spend a lot of time learning the ropes. However, the benefits of a price labeler go far beyond discount promotions. They can highlight far more than just special offers.
In the following, we take a closer look at the many possible applications:
Price information: Thanks to the applied price labels, customers can see the price and / or the base price of a product at first glance. This is crucial for making a purchase decision. Easy-to-read prices prevent frustration and relieve employees, as there are fewer queries about costs for selected products.
Date marking: Especially in the food industry, precise date marking is essential to clearly mark best-before dates. This enables complete control over the freshness of the products and ensures that consumers can always make well-informed purchasing decisions. This applies in particular to fresh-cut products such as pre-cut fruit and vegetables or salad mixes, which require particularly transparent labeling due to their short shelf life. Correct date labeling also plays a decisive role in kitchens, which prepare fresh food from leftovers in supermarkets, for example, in order to guarantee the quality and safety of the processed food.
Discounting: Seasonal items are usually only valid for a certain period of the year, meaning that they block space for other goods if they are not sold off in time. But food products also quickly approach their best-before date, which can make them a cost factor for the retailer. Targeted discount campaigns allow these goods to be sold at a profit instead of having to dispose of them. This protects the margin, prevents double costs - in purchasing and disposal - and actively contributes to reducing product losses and food waste.
Legal requirements: Strict regulations apply - and rightly so - to the labeling of perishable goods, such as the labeling requirements under the Food Information Regulation (FIR) and HACCP, particularly in the food retail and catering sectors. The legally compliant labeling and marking of products using price labelers therefore plays a major role.
The versatility of the application options ensures that price labelers can be used in numerous sectors:
Clear and legally compliant price labeling plays a key role in the retail sector. Manual price labelers make it easier to quickly change prices for promotional goods, mark special offers and display basic prices in accordance with the German Price Indication Ordinance (PAngV).
Supermarkets use price labeling devices for:
Special prices and discount campaigns
Labeling of fresh products with best-before date
Coding of products for internal purposes
In gastronomy, retail and system catering, in the catering sector and in the food trade, price labelers are indispensable for compliance with labelling obligations in accordance with the Food Information Regulation (FIR) and the HACCP guidelines for hazard analysis.
Possible areas of application for price labelers include
Labeling of ingredients, allergens and food with best-before dates
Highlighting of special offers or new products
Labeling of dishes in self-service areas
Pharmacies not only stock medicines, but also many over-the-counter products that are regularly marked with special prices.
Price labelers support pharmacists with:
Regular price labeling of medicines and care products
Labeling of discounted or expiring goods
In industry, labels and markings are essential in many areas. Whether in production, purchasing and sales, storage or the shipping department - price labelers ensure efficient, durable and flexible labeling. What is particularly important here is precise print reproduction and the provision of permanent adhesive strength, even under the toughest conditions. In industrial environments, the labels applied must be resistant to dust, moisture or cold, for example.
Examples of the use of hand labelers in production:
Labeling of stock and production batches
Labeling of raw materials and finished goods
Batch number and LOT labeling
Meto invented the first “Everyman” price labeler in 1959, revolutionizing price labelling in the retail sector. Since then, a lot has happened in terms of handling and application diversity. Meto price labelers are characterized by a multitude of advantages:
Easy handling: The ergonomic design ensures easy use and fatigue-free working. Thanks to optimally designed lever paths, not much force is required to operate the price labeler. Label and ink roll changes are also quick and easy.
Consistently high print quality: No matter how much pressure the user exerts on the price labeler, the print quality always remains constant. This ensures a precise and clear print image. After all, all product and price information must be clearly legible for the customer at all times.
Robust and durable: Meto's price labelers are extremely robust thanks to their high-quality materials and excellent workmanship. In addition, quality controls guarantee a long service life.
Ready-to-use: The manual price labelers are supplied ready to use with a label and ink roll. Users can therefore start using the Meto price labeler straight away. Thanks to intuitive handling, no lengthy training is required.
Flexible use: The price labelers are suitable for almost all labeling applications, from price tags to specific applications such as batch numbers, discount marking, article numbers or LOT marking.
Wide range and customizable: Meto price labelers cover all common sizes (1-line, 2-line, 3-line) and label formats from 22 x 12 mm to 36 x 35 mm. Meto provides advice online or in person to find the right price labeler for the customer's requirements - in addition to a wide range of applications, customization is also possible.
Repair service: Meto also offers repair services to provide the best possible support for customers' work processes at every stage.
Sustainable: Up to 20 percent of the housing of Meto price labelers consists of recycled plastics made from PE, PP or PET - so-called post-industrial recyclates.
Meto offers various price labeler series for different requirements. You can find detailed information here: PRICE LABELERS FROM METO
You can find out more about the different price labeler labels from Meto here: PRICE LABELS FROM METO
Whether in retail, gastronomy, pharmacies or industry - price labelers are an efficient and flexible tool that is indispensable in many sectors.
Particularly in times of fierce price competition, price labelers help companies to communicate discount promotions clearly and conspicuously and increase sales. At the same time, they fulfill a number of other functions that make day-to-day work easier in various sectors.
With Meto's high-quality and durable manual price labelers, companies can rely on a proven and reliable solution for price labeling and product marking that is also uncomplicated and easy to integrate into everyday life.
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