10. November 2026

How EDEKA retailers chose an ESL mounting solution

The electronic shelf labels are chosen, but how do they get onto the shelf and stay flexible? Supermarket decision-makers often focus on the label itself. Yet the mounting hardware decides how smoothly installation runs and how easily the shelf can change later.

This guide draws on the experience of EDEKA retailers who equipped their stores with Meto ESL mounting solutions. Meto specializes in premium rails and mounting solutions that work seamlessly with all major ESL systems. You will hear what four merchants valued, and see why SmartGrip shelf rails, with their flexible front section, make mounting and later store refits easier.

How EDEKA retailers rolled out ESL mounting solutions

Torsten Schweigler, Head of IT at Karl Preuß GmbH / EDEKA WEZ in Minden, equipped the new EDEKA WEZ store in Stadthagen with electronic price labeling. For the ESL rails and mounting solutions, he chose Meto as supplier. He says Meto advised and supported his team "very competently" and calls the entire process straightforward. In his words, "the quality and application possibilities of the products are impressive, and the delivery arrived on time and without errors." There were also suitable solutions for the store's special requirements, and he concludes: "We made the right decision and can recommend Meto without hesitation.

Northeim: from first contact to finished store

Tobias Schnabel, owner of EDEKA Schnabel in Northeim, describes a similarly smooth path. "From the first contact and consultation through to implementation, everything went perfectly with Meto; I didn't have to take care of anything," he says. For all applications in his store, he found suitable mounting solutions. An owner who runs a store day to day gains most when the shelf hardware does not become a project of its own.

Exterior of an Edeka supermarket with the Edeka logo above the entrance
Edeka supermarket shelves with electronic shelf labels on Meto ESL mounting rails

How much support does a supermarket need during an ESL rollout?

Enough to keep the mounting side from becoming its own project. Schweigler and Schnabel show what this means in practice: one competent supplier, straightforward coordination, and solutions for every shelf type in their store. Schweigler points to expert advice and punctual, error-free delivery. Schnabel values consultation from first contact through installation. With Meto's comprehensive range of rails and mounting solutions, you can address all shelf types and special requirements without juggling multiple vendors. The key: coordinate early with Meto on your specific shelf setup, and let our experts match the right hardware to your chosen ESL system.

What supermarkets should look for in ESL mounting

Do flexible shelf rails really make store refits faster?

Yes, that is the idea behind SmartGrip shelf rails. Their flexible front section lets you mount and remove electronic shelf labels more easily. This reduces installation effort and makes later store refits, such as planogram changes, much faster. The product records add that the label can be fitted and removed with one hand and without tools, while a roof construction protects it against impact from above. For a supermarket that rearranges shelves regularly, this matters more than the first installation day. 

Quality, look and range as selection criteria

Michael Brück, Auditor at EDEKA Paschmann, says Meto "always offers the right ESL mounting solutions for our special requirements too; the portfolio is large and stands out for its high quality." Felix Kels, owner of EDEKA Kels, says Meto "delivers outstanding quality". The ESL mounting accessories convince him in terms of look, functionality and variety. Both name criteria you can check at the shelf. 

Cross-section of a black Meto ESL shelf edge profile with clear protective front cover

A short checklist follows from these experiences:

  •  Ask how much effort mounting takes and how easily the rails allow a later refit.
  • Check whether the supplier has answers for unusual shelf types and special requirements.
  • Look at how tidy the accessories appear at customer eye level, and whether the range covers every area of the store.
  • Finally, coordinate with Meto on your mounting solution to ensure compatibility with your chosen ESL system.
Interior of an Edeka supermarket with freezer aisles and a fresh food counter

Key takeaways for  your ESL project

Plan the mounting side early. It shapes installation effort, how tidy the shelf looks and how easily you can change the layout later. SmartGrip shelf rails, with their flexible front section, are built for exactly that: easier mounting and removal, and faster store refits.

The EDEKA retailers point to the same strengths: competent advice, high quality, a broad range and answers for special requirements. Meto's mounting rails and solutions are engineered to work reliably with all major ESL platforms, giving you the flexibility to choose your label system independently.

Before your supermarket ESL rollout, ask Meto for advice on your shelf types and mounting requirements. You can read more retailer feedback at METO's customer reviews page .

How can we help you?

Contact us for a consultation